EMPHASIS & FOCAL POINTS

EMPHASIS & FOCAL POINTS

FOCAL POINT

Because of his importance to the cause, the designers who redesigned the 1903 beaux arts public library highlighted the Nobel Peace Prize winner Norman E. Borlaug, considered the father of the green-food revolution, launched the World Food Prize in 1986. Today, the World Food Prize Foundation's Des Moines headquarters is appropriately venerable for those leading the fight against hunger.  Notice how the chandelier along with the red oval in the center of the rug bring your eyes down from the ceiling, or up from the floor to the focal point of the room..The photograph of Norman E. Borlaug, himself encased in a fine wood encasement and gold frame.

Whole over parts Emphasis
As you can see in this picture taken at Mandarin Oriental in Paris. The designer, Agence Jouin Manku, created several focal points. However he was not looking to create one main focal point. He was creating several different emphasis points to bring their customer's attention to the different pasteries and baked goods they have for sell.




Emphasis by Contrast
A focal point is automatically created when the item that you wish to be the focal point differs from all the other items that surrounds it. This office area is from the Omaha’s H&H Chevrolet dealership. A car dealership needs to focus on the vehicle, while making the customer feel cutting edge and comfortable. Because the lighting and shades of the room are blues and whites... the focal point is automatically created by the Chevrolet vehicle because it is in a different color. Your eye instantly goes to the car, not the surroundings.





Emphasis by Isolation

In comparison to Emphasis by Contrast, there is emphasis by Isolation. Instead of having the focal point be related to color. Emphasis by Isolation creates the focal point - the emphasis by isolating the item by itself. Though the tree trunk table is in the same shades of color as the rest of the room, because it is isolated and has orchids set on it..it becomes the center of attention.

Empasis by Placement

Because the placement of the tree trunk table is off to the side, it also brings emphasis. The placement of your focal point is critical to its impact.







I would also like to show you something interesting... Last week we showed examples of Form follows Function. But there are different inspirations for the way things are designed. One of which is Form Follows Nature.  This is Gimpo Hall in Seoul Korea. Notice it's twig-like exterior. The designer felt that the building shour harmonize with nature and not intrude on it. You see that again in the second picture shown here.

 












Wilk, Deborah. "Food For Thought." Interior Design 01 Mar. 2012. - 2012-03-01 20:56:00. 01 Mar. 2012. Web. 16 Apr. 2012. http://www.interiordesign.net/article/549283-Food_For_Thought.php.http://www.interiordesign.net/slideshow/2382-Food_for_Thought.php?photoId=385775.

Agence Jouin Manku, designer. Laignel, Eric, photographer "Interior Design." A Symphony in Five Moments. 01 Mar. 2012. Web. 15 Apr. 2012. http://www.interiordesign.net/slideshow/2349-A_Symphony_in_Five_Moments.php?photoId=38582
Brown, Randy, and Eddie Cohen. "Start Your....Batteries." Editorial. Interior Design 01 Mar. 2012. Start Your....Batteries. 01 Mar. 2012. Web. 16 Apr. 2012. http://www.interiordesign.net/slideshow/2367-Start_Your_Batteries.php.House & Architecture Design. "Green Architectgure." Web log post. Http://www.house-arch.com/form-follow-nature-a-new-green-architecture-paradigm.html. 22 Sept. 2011. Web. 16 Apr. 2012.



Hirsch Bedner Associates. Large_1584_FS%20Shanghai%20Spa%20-%20Lift%20lobby.jpg. Digital image. Hirsch Bedner Associates -. Aug. 2009. Web. 16 Apr. 2012. http://www.hbadesign.com/portfolio/view/187.